Assignment 18: Research and Inspiration!

RESEARCH:

Wordmark- a logo that consists of just the company's name rather than the name and design. The design is IN the words.

In Focus Photography

St. Henri Hotel

Mimi's Flower Shoppe

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INSPIRATION:

In Focus Photography

-Bokeh

-Broad and long lines

-blur the edges?

-Simple

-Visual Hierarchy-

1. Focus

2. In...Photography

Use some sort of layering bokeh on the O in Focus? Opacity..

Focus on one part, so it gives an effect of focusing a camera. Maybe the edges will be blurred?

Mimi's Flower Shoppe

-Swirly and girly or

-Soft and serious, maybe a cursive font

- Simple flower dots above the i's?

-Visual Hierarchy...

1. Mimi's

2. Flower Shoppe

I love this work mark. It is almost abstract, but I personally could still make out Villa Moda. It's cute and a good use of typography

Little roses to dot the i's!!! :-)

Or something like this so that it takes up a whole dot :-)